The First Professional Guide to Monetizing Your Website with In-Text Advertising I’m happy to share that the new book is out!  The Hidden Treasure in Your Website: The First Professional Guide to Monetizing Your Website with In-Text Advertising (the link goes to Amazon). Humbly, author Tomer Treves is me, the same person behind this Online Siesta blog, so I can’t review the book objectively. But I think it’s only reasonable that I would recommend it… Well, friends, I recommend the book – please buy one copy for yourself and 10 other copies for your family and friends...

The Google team has rocked the boat yet again. The recent change of the Google search algorithm has affected website publishers significantly. Some lost many visitors and even higher volumes of online advertising revenues. Other publishers actually see better results these days. Here are some thoughts based on inside information from a giant network… New Google Search Algorithm So, the Google team has rocked the boat yet again. On February 24th, 2011, Google announced a modification to their search algorithm which they referred to as “a pretty big algorithmic improvement” impacting...

Website Magazine Ranks In-Text Advertising Networks among Top 50 Good news for in-text advertising: Website Magazine has ranked in-text advertising networks among the Top 50 viable advertising and affiliate networks to consider using in 2011. It seems that the double-underlined links have finally become standard for Web content monetization. I was personally happy to find Infolinks (#39) as the highest ranked pure in-text advertising network. I take this opportunity to post here an article I wrote for Website Magazine (originally published in July 2010) hoping to start the New Year with a good...

BlogWorld Las Vegas 2010 Lucky for me, I attended BlogWorld Expo Las Vegas last month and had great time with the Infolinks team. During the event I had the pleasure of speaking personally with many bloggers – mostly about monetizing blogs with In Text ads – and I thought the bottom line of these conversations was interesting enough to share here: In Text ads are much more subtle than the current Google AdSense ads. And this is a major shift in perception so I would want to explore this a little further. Contextual Advertising: Google AdSense becomes Jumpy When it comes to contextual advertising...

Your big blog can earn you $50,000 on top of your current revenues. This is no joke and it’s not some dubious get rich quick plan. If you give me three minutes and read this post with real advice from my experience, you will see that I’m actually willing to guarantee this income. You will be required to open your mind a little bit, talk about your concerns, and eventually place in-text ads on your blog, but this is now easier than ever and with some optimization, would not affect your community of readers. If you’re not ready yet, I would at least invite you to discuss this with me. So, are...

This weekend I plan to attend WordCamp Chicago, where I hope to engage and have fun with the WordPress community and participate in the launch of the new Infolinks In Text Advertising Plugin for WordPress. Since I will have the honor of addressing the audience, I wrote down my thoughts about what I plan saying and I would appreciate any feedback. WordCamp Chicago Speech Good morning. I feel right at home here at WordCamp Chicago. My brother and his family live nearby, so I get to Chicago often. I have been using WordPress for my own blog OnlineSiesta.com, which celebrates its first anniversary...

In Text Ads on OnlineSiesta Well, after several months of writing from my experience about In Text advertising, you can finally find double underline link ads on my site as well, and not only on the In Text Ads Example page. I will be looking forward to hearing any feedback you may have. The In Text Ads Integration: Easy! How easy or difficult was the integration? I was amazed. It took me less than a single minute to set it up and since the website was already approved (for the Example Page), the double underline links appeared immediately. I know, I sell such ads for a living and promote them…...

Preview In Text Ads on Your Site How would In Text ads look like on your very own website? You can now get a quick and easy preview by visiting AdsOnYourSite.com. All you have to do there is enter your URL and a preview of your website with In Text ads will appear. How Much Can I Earn with In Text Ads on My Site This nice preview tool at AdsOnYourSite also gives you a rough estimation of your potential monthly earnings from In Text ads. Disclosure: the AdsOnYourSite website is free to use but it’s operated by Infolinks. The AdsOnYourSite Widget AdsOnYourSite.com also offers a free widget...

The Original: Double Underline Links In text advertising comes in many formats. The original and most recognized format for the hooks – the highlighted terms which carry the ad bubble – is the double underline. But there are other formats that could be more suitable for your website and it’s important to know the differences. I already wrote a tip relevant to this topic: use a distinct format for in text ads. In text ads should be subtle enough not to interrupt uninterested readers, and yet they should send a clear signal to readers informing them about available additional information. Using...

In Text Ads on your Site are Not merely a Money Machine After a few months with in text ads on your website, you will probably get used to the monthly payments and accumulated revenues. At this stage, many publishers tend to think of in text ads as a simple money machine. The integration was easy and after some optimization they require no maintenance. But then, sometimes the average earnings change – either up or down – and publishers hurry to ask: What happened? Before rushing into conclusions, it’s better to understand the industry in which in text ads networks operate. This can shed some...