While I usually don’t post about Infolinks activities, the latest video challenge was so nice, that I couldn’t help myself and mention it here. To give it the professional angle, I invite you to watch my favorite video, in which a dancing cowboy explains the real estate advantage of in text ads (the video was made by Volution Studios from Texas). The top 10 videos are also worth a watch.

Yes, In Text Ads and AdSense can be Good Friends Yes, you can monetize your website with in text ads together with Google AdSense ads. I could have finished this post here, with a simple Yes, but I get this question so often that I thought a few more words can make it clearer. Plus, there’s an bonus extra insight. Why even ask about AdSense? Websites integrate Google AdSense ads with almost any other kind of advertising. In fact, AdSense has became such a standard monetization tool that you can see it alongside any other method of online advertising. So why do website publishers still ask about...

Looking to Increase Ads CTR? Are you looking for ways to increase the number of clicks on ads on your website but through legitimate interest in these ads? You are not alone. With people getting more and more used to online ads, they tend to avoid them, and many bloggers and website publishers are looking for creative ways to monetize their content. Say Thanks with a Click Here comes the Thank You Click Organization. Its goal is promoting sincere interest in online advertising in order to help keep the Internet free and the ads reasonable. In other words, it educates Web surfers to give online...

To Open or Not to Open in a New Window Some website publishers ask if they can open the landing pages of the in text ads in new browser windows. The answer is that technically, yes, it’s possible, but since it’s not a good practice, you’d better avoid it. If you really have to, you can ask your provider to set your in text ads to open in a new window, but please read this first and give me a chance to discourage you. What is a New Window? Any hyperlink leads to a new web page. The link can be customized to either open the target web page within the same active window of the browser, replacing...

Distinction and Temptation Despite the temptation of short term increase in click through rate, avoid hiding the in-text links and use a distinct format like double underline. And I’m happy to elaborate… The hooks – those hyperlinks that yield a bubble upon mouse hover – are the key to website monetization with in-text ads. When the provider’s algorithm works well, the keywords selected for hooks will be of interest to the reader and relevant to the content. When a reader actually is interested in the highlighted term, she will hover over it with the mouse, consider the ad within the...

If you’ve been reading this far, you probably know by now that I like in-text ads as a website monetization solution that doesn’t interrupt visitors, and that I even work for Infolinks… But I do know that some people out there are still against in-text. So to help them out, I thought I would come up with the top ten reasons not to use in-text ads. This way, when your in-text-loving friends brag about how good they are, you will be armed with some reasons why not to use in-text ads. 1. They don’t jump around We all just love flashy animated banners that do anything technology allows them...

What is In Text Advertising? Definition: In Text Advertising is a method of advertising where advertisements are placed as hyperlinks within existing text. [see also the Wikipedia definition for In Text Advertising] This short definition encapsulates the whole concept in just a few words, but as it usually happens with short explanations, each of the words count and some further clarifications are required. First of all, it’s a method of advertising. There are many reasons to include hyperlinks within text online – in fact, that’s the essence of the Web – but here, we’re discussing a...

I like to wake up in the morning with a smile knowing that my work contributes to the positive side of the world’s delicate balance, don’t you? Well, strange as it may sound, I actually get this feeling when monetizing websites, and if you’re in this business – you’re invited to join me for the ride. The Internet was born free, has changed our way of life, and should stay pure and free of any capitalist interests… would you please stop? The Internet is a wonderful communication tool and a magnificent source of information, but it has costs. And in the real world, somebody needs to pay...