Choosing the Best In Text Ads Network And the winner for Best In Text Ads Network is… well, did you really expect that it’s going to be that simple? While I can easily name the nominees for Best In Text Ads Network Award, and also detail the important aspects to compare before choosing your provider, there’s only one name I can put on the winners pedestal with sound mind, but I can’t just write it here. As I stated before, I work at Infolinks and this is where I collected my experience about in text advertising. If I would have recommended a single company, it would have been Infolinks,...

In Text Ads Go Display In the early days of in text advertising, the double underline links opened bubbles with textual ads, mostly alongside a thumbnail image of the ad’s landing page as a preview. With time, the text ads gave way to more and more graphic ads that looked more like the regular banners. This trend is still in progress and the balance between text ads and banner ads is not fixed yet. In fact, this balance is very different between markets and it seems that in markets where in text ads are still relatively new, text ads still hold the reigns, while in more mature markets, banners...

Earn More from a Website by Knowing the Browser Getting to know your audience is a major part of any plan to make money from a website. Now, it’s no secret that a visitor’s choice of a browser can tell something about the expected behavior. If you’re looking to increase your website earnings from in text ads, there are certain specific actions relating to your visitors’ browsers that you can take and that can make a difference. Analyzing general statistics from in text advertising results reveals a few interesting insights that I’m happy to share here. Internet Explorer, Firefox, Chrome,...

Where did the Bubble Go? When defining in-text ads, the little tooltip that opens upon a mouse hover nicknamed “bubble” was a fundamental part of it. But, as it usually happens with definitions, there are exceptions. Some advertising methods that insert ads dynamically within existing online content do so without the so called bubble, or with variations of it. Generally speaking, I find the bubbles to be a crucial part of the success of in text advertising. The ability of the users to view the ad before clicking it guarantees the double permission process – when hovering with the mouse, users...